4K PRADA Grocery Market Opened in Shanghai！China National Day Tour 2021 普拉达在上海新开的菜场！国庆节火爆上海滩的奢华风格菜场
The Food Grocery Market with Luxury Style~It’s Super Hot！
When an ordinary Shanghai food grocery market puts on Prada’s “coat”, what effect will it produce? During the National Day, a grocery market in Shanghai’s historical district suddenly became different. The entire building was wrapped in Prada logos and patterns. Fruits and vegetables sold in the market were also equipped with Prada bags. , Attracting a large number of citizens and tourists to visit and shop, and the entire Shanghai Beach in just a few days became one of the most popular attractions in the festival.
In fact, this food grocery market was originally called “Wuzhong Market”. There are many specialty cafes and western restaurants around it. It is one of the most popular leisure districts for many young people. This time, Prada is used to package this food market, In order to cooperate with the release of Prada’s autumn and winter advertising films, it uses pop-up shops to package different buildings in the city. In addition to Shanghai, Prada will also carry out similar fast-track projects in cities such as Tokyo, Milan, New York, Rome, and Paris. Flash activity. Prada intends to use high-end brands in a form of activity that is close to ordinary people, allowing people to discover the ordinary beauty in life.